Sustainability & Our Values

Read below about our values, operations and the certifications we have been awarded. If you have any questions regarding sustainability, please don’t hesitate to contact us.

Our Values

We want Klaus K to be a space and a place for diverse voices and ways of being. We offer and safeguard an atmosphere where all people feel valued and respected.

Humanity

We are human to human. We believe that all people are equal. We treat each other, our guests and all the people we meet equally. We talk good of each other and to each other. We value difference. People have original thoughts. Everyone is welcome to us as they are. We also have strong views and we are happy to share them but we do not impose them on others.

Open-mindedness

We base our decisions and judgments on rationality and fairness. We delve into issues and discuss openly so that we do not form hasty or judgmental opinions. We are receptive to new knowledge and ideas. We want to explore the world without preconceptions. We keep what is valuable and reject what is worthless. We draw precise conclusions based on the information, but we leave our minds open in the event that we receive more information in the future.

Braveness

We dare to act in accordance with our values. We dare to voice our thoughts, opinions and ideas. We also encourage others to do so. We dare to fail and say we were wrong. We dare to succeed and praise ourselves. We question ourselves and each other. We want to learn from our own successes and failures, and give feedback to each other. We dare to have fun, look into each other’s eyes, be happy and love.

LGBTQIA+ friendly

Klaus K is proudly a LGBTQIA+-friendly hotel, where every guest and team member from the rainbow community is welcome to shine as their true self. Creating a space where you feel safe, seen, and genuinely valued is at the heart of everything we do.

Equality and diversity are a core part of our responsible hotel operations. They are not separate initiatives, but values that guide our everyday work and decision-making. It is our honour to ensure that every guest feels welcome, and our team is continuously trained to meet everyone with openness, respect, and care – just as they are.

We also offer the Tom of Finland stay package.

We Speak Gay

Klaus K Hotel is part of the We Speak Gay network, Finland’s LGBTQ+ community. Members of the We Speak Gay community are committed to inclusive rainbow communication and to actively promoting LGBTQIA+ inclusion. Companies and events within the network share a common language and work together to combat homophobia and transphobia, contributing to a more inclusive and safer society

Sustainability

Klaus K is part of the Strawberry hotel family, and we also follow Strawberry's WeCare initiatives here at Klaus K. Our sustainability is driven by measurable actions and a commitment to the environmental certificates we have received and the standards they require.

Nordic Swan

Klaus K Hotel is proud to have been awarded the Nordic Swan Ecolabel as of November 18, 2025, together with our Nordic hotel family.
Our operations follow the Nordic Swan Ecolabel framework—the highest independent standard in the Nordics for energy efficiency and environmental care in hotels.

Learn more about the Nordic Swan Ecolabel at Strawberry.

We4you

In 2026, Klaus K is partnering with the we4you charity organization. The donations collected through this collaboration are directed specifically toward supporting children and young people with serious or terminal illnesses, as well as their families. You can make a donation when making a room reservation – just select "Donate: we4you" in the shopping cart.

The donations help make final wishes come true through three heartfelt requests, create unique moments for families to share, and leave memories that live on. Since 2013, the Finnish we4you charity has supported seriously and incurably ill children, young people, and their families — especially at the moments when support matters most. In 2024, as much as 96.75% of all donated funds went directly to making good happen, bringing joy, courage, and hope to families facing life’s hardest moments.

Read more about we4you here (information available in Finnish only).